Parents are covering their babies' bums with peaches and it's adorable

You know the saying "soft as a baby's bottom?" Well, one of the cutest memes ever has Japanese parents taking pictures of their babies' backsides obscured by the softest, fuzziest, juiciest fruit around.

Forget about the whole Cheerio-stacking challenge—this new trend started on Instagram when a Japanese-based photography company called Kodomono ran a contest in which participants had to submit these funny fanny photos. The hashtag used was 桃尻, which translates into “peach” in English.

Parents who saw the deliciously adorable contest submissions started uploading their own snaps of their kids' derrières.

Like this baby who just wants to sit her sweet bum down and read a book (once's she's chosen one, that is).

But some kids would just rather watch TV.

Here's another variation: a tiny cherry butt.

Or this curvy crawler.

A photo posted by 今村 遥 (@halkaimamura) on Jul 2, 2016 at 1:59am PDT

Behold the behinds on these siblings!

Or this lucky peach, clearly ready to hit up the beach.

This tush trend hasn't kicked off in North America yet, but it should, because we think it's peachy-keen. Plus, fresh peaches are in season now, which means you can use one for the photo op, and eat it, too! Yum.

Read more: #StuffOnMyBaby: Cute or weird? Science says all babies are (sort of) cute Watch this dog teach a baby how to crawl